Economics · Sourced figures · Campaign map

Kells map — € economy vs book home

Status quo: Dublin holds the wealth around the original — Library income €20.24m (FY23) and Fáilte visitors 968,666 (2024). Slide to the book-home mid HYPOTHESIS: 350k visitors, ~€44m regional activity, ~970 jobs. Not audited Trinity fact; return not agreed. Return home, not a loan.

Campaign illustration — not a forecast Return home, not a loan The Book belongs in Kells Round Tower uncapped No claim return is agreed No invented audited € for Kells

Status quo · sourced figures

Five layers. Dublin published proof on the left; book-home mid HYPOTHESIS cards on the right. Slider focuses map pins. Return not agreed — no invented audited €.

Published Dublin · mid HYPOTHESIS

Status quo Dublin: €20.24m Library income FY23 and 968,666 Fáilte visitors in 2024. Book-home mid hypothesis: 350,000 visitors, about €9m on-site, €35m local spend, €44m combined, about 970 jobs. Return not agreed.

Status quo · Dublin (published)

€20.24m Library income FY23 · where the book sits today
968,666 Fáilte visitors 2024 · Dublin

Book-home mid · HYPOTHESIS

350k HYPOTHESIS · annual visitors
~€9m HYPOTHESIS · on-site ticket + retail
~€35m HYPOTHESIS · local / Boyne Valley spend
~€44m HYPOTHESIS · combined regional
~970 HYPOTHESIS · tourism jobs

Status quo. Dublin holds the wealth around the Book: Library income €20.24m FY23 and Fáilte visitors 968,666 (2024). The Book belongs in Kells — return home, not a loan.

Dublin published: Library income FY23 €20.24m; Fáilte visitors 968,666 (2024). Book-home mid HYPOTHESIS: 350k visitors · ~€9m on-site · ~€35m local · ~€44m combined · ~970 jobs. Return not agreed. Book-home hypothesis analysis →

How to read the money

Sourced Dublin € · book-home HYPOTHESIS

Status quo: Trinity-related Library income hit €20.24m in FY2022/23 (BoK exhibition + Old Library Shop + guided tours). Fáilte recorded 968,666 Book of Kells visitors in calendar 2024. Those are the published Dublin figures on the left.

Book-home mid cards are a campaign HYPOTHESIS for a permanent home destination in Kells — mid scenario 350k visitors, ~€9m on-site, ~€35m local spend, ~€44m combined, ~970 jobs — scaled from published Irish heritage analogues and Fáilte’s jobs factor. Not audited Trinity accounts. Return is not agreed.

The Book belongs in Kells. Our ask is to return home, not a loan. Round Tower stays uncapped. Creation-in-Kells is the campaign story.

Read the hypothesis analysis   Dublin revenue sources